Posted by Chip Patterson
The Michigan - Notre Dame matchup has gotten some extra hype this year, with the recent announcement that their Sept. 10 meeting in Michigan Stadium will be moved to primetime. It will be the first night game in the history of the storied rivalry, and the first true night game in the history of the Big House. Notre Dame head coach Brian Kelly recently divulged some even more juicy details about the matchup, telling the media that both schools will be wearing throwback jerseys for the game. He stayed pretty mum on the look of the Irish (the report says Kelly hinted to the Joe Kuharich era -- 1959-62), but gave a pretty good description of how the Wolverines will look for the showdown.
"I'm just trying to help you guys piece together what it's going to look like, without me saying and then getting yelled at by our adidas people that we blew the surprise for them," Kelly told Brian Hamilton of the Chicago Tribune. "But yeah, we're going to have throwback uniforms. As they will. I can tell you what theirs look like: They have a block 'M' on them, and a number, and a number on their helmet. How's that? The adidas people at Michigan are going to be (ticked) at me."
The primetime matchup will be a endorsement dream for adidas, who has largely missed out on the publicity of alternate uniforms in the last couple of seasons. Tennessee made some noise with their Halloween uniforms, but few other examples come to mind from recent history. But there will only be a handful of regular season games in 2011 that will get the treatment of Michigan-Notre Dame. For the last couple seasons Nike has trotted out trendy alternate uniforms for their biggest programs on the biggest stage. Now adidas will get to join the fun for this clash of past, present, and future.